Our Address
127 King St, Charleston, SC 29401, USA
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I had the best experience at Lovely! Nicole was so sweet and helpful and made dress shopping very fun and stress-free! She had wonderful ideas and helped me find "the one" on just our third dress. The boutique is very pretty inside with lots of bright, natural light and spaces to try on and really get the full experience. We were greeted with champagne and smiles and it was just such a lovely day!
I had the most incredible experience at Lovely — I truly felt like the most important person in the room! From the moment I walked in, the entire team made me feel so special and cared for, creating an atmosphere of joy and excitement that made the day unforgettable. Emma was an absolute delight—sweet, thoughtful, and so helpful in guiding me through their beautiful selection of dresses. She really listened to what I was looking for and offered wonderful suggestions. Nicole was equally amazing, bringing a level of professionalism and kindness that made me feel completely at ease. The shop itself is beautiful, with a fantastic selection of dresses for all styles and tastes. They even played fun music that elevated the mood and made me feel like I was surrounded by friends, celebrating a special moment. If you’re looking for an exceptional bridal shopping experience, look no further!
Christina was wonderful! She made me feel so comfortable and confident during my appointment! I said yes to the dress & am so glad I chose lovely! :) thank you Christina u r an angel
I had a wonderful experience with Lovely Charleston! The moment we arrived my stylist Nicole was so welcoming and made it feel like a special day! They have a great selection of gowns, all beautiful!! Nicole was very knowledgeable and knew what gowns to pull based on what I was liking and not liking. This helped make the whole process smooth and not overwhelming at all! I was beyond thrilled to say yes to the dress at Lovely and would recommend any bride get her dress from there!
From the moment we stepped into Lovely, we knew we were in for something special. There's an air of excitement and romance as soon as you walk through the door—it truly sets the tone for what is to come. Emily, the owner, has her thoughtful touch on every detail. It’s clear that creating a unique and personal experience for every bride is at the heart of what they do. Her staff are so professionally trained, realizing what a special day this was and making my daughter feel like a queen. We booked the VIP appointment which was worth every penny for the special treatment we received. We had the whole shop to ourselves for two hours.The team made my daughter feel like she was the most important bride of their career.They took time to look at the photos she had saved and asked her thoughtful questions about her style. From there, they brought out dresses one at a time, each one more beautiful than the last. It was actually the third dress they selected that stole her heart—just perfect for her. The entire experience felt tailored to my daughter, and by simply paying attention to her reactions, they helped her find the one and only effortlessly. We had champagne, brought six of her closest family and friends, and the whole experience felt so intimate and celebratory. The name of the shop—"Lovely"—is really fitting because that’s exactly how it feels to be there. I’ve been a part of many bridal appointments over the years, from my own in NYC to my friends' daughters recently, and I can confidently say this was by far the most special and memorable. If you're looking for a place that really listens, understands your vision, and makes the whole process fun and magical, you need to visit Lovely. Emily and her team are true pros, and they made my daughter’s day unforgettable.